Blog Archives

A Wicked Brand – By A Dude With A NameTag

I love Scott Ginsberg. He is truly one of a kind. That’s what it means to have an awesome personal brand right?

He has been wearing a name tag for many many years – every day for that matter.

Check out his Ted Talk video, to learn a little more about the man that puts a smile on my face every time I read his content!

Drop by my new facebook page and say hi:

http://www.facebook.com/Tim.Mushey

Have a great weekend!

What’s Your “Edge”?

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When I started my online journey several years ago I battled uncertainty and doubt early on. Thoughts regularly came up like:

  • So many other people are already excelling in (insert niche)
  • What could I possibly share that hasn’t been discussed before?
  • What value could a newcomer like myself bring to the “party”?

Over time as I gained momentum and started to feel pretty good about things, I certainly realized that I had an “Edge”.

The “Edge” was me. It is specific to my brand and business. No one person is exactly the same as me, nor will my business be exactly the same as anyone else’s.

You have an opportunity to do FANTASTIC things!

  • Let your personality shine. Allow your audience in to your life a bit. Show them who you really are
  • If you are funny by nature, add some humour to your work, but don’t force it
  • Be creative with your content, and do some “outside-of-the-box” things that your audience will start to expect
  • Be you – it is what you know best
  • Be humble, grateful, helpful, accommodating and go-to resource in your niche

Do you want to take your “Edge” to another level? NEVER EVER stop learning!

Check out these 5-Star resources that help me move my business forward every day:

Social Media

Ebooks 

Writing 

Podcasting 

Awesomeness (Personal Branding)

  • If you feel stuck and need a bit of a push, let me know – I am here to help!
  • If you have overcome obstacles lately and now feel better about things, let us know the good news!

Would love if you commented and shared your stories (or you can always email me at TimMushey@gmail.com)

My Favourite 5 Posts of 2013 – #2 “The Beer Dude”

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So, like  – there are lots of us on earth right?

Many of us are trying to stand out from the crowd and do “out of the ordinary stuff”. Heck many of us are trying to do ordinary stuff but still get noticed.

Like delivering beer to people’s seats at a baseball game.

There is no way to stand out from the crowd doing that right?

WRONG!

I had the pleasure of attending a Chicago Cubs exhibition game in April of 2011, and did not realize how much of a treat I was in for from watching a beer vendor work. His coverage of our section immediately caught my attention! He was more charismatic, more outgoing, more energetic, and more fun to watch than any other beer concession worker than I had ever seen before. I caught myself watching him work more than the game itself!

But that was not even the best part. When he left our section for a bit, I followed him and we had a bit of a conversation. I was captivated by his stories of working in the industry for many years. When I left with my drinks, he gave me his “business card”. It was a laminated baseball-like card with his picture on the front working at a game. On the back it had all of his “statistics”. By statistics I mean all the venues he had worked at during his career, and events that he attended.

I still have his “business card”, and look at it from time to time to remind me what it truly means to have a well-developed personal brand.

  • What do you do to stand out from the crowd?
  • Where do you know that you can improve to increase your exposure?

Developing your personal brand is not a “when I feel like it” thing. It should be ongoing. Daily if possible.

Be memorable, be engaging, be caring and for goodness sake have some fun!