What’s Your “Edge”?
Posted by Tim Mushey
When I started my online journey several years ago I battled uncertainty and doubt early on. Thoughts regularly came up like:
- So many other people are already excelling in (insert niche)
- What could I possibly share that hasn’t been discussed before?
- What value could a newcomer like myself bring to the “party”?
Over time as I gained momentum and started to feel pretty good about things, I certainly realized that I had an “Edge”.
The “Edge” was me. It is specific to my brand and business. No one person is exactly the same as me, nor will my business be exactly the same as anyone else’s.
You have an opportunity to do FANTASTIC things!
- Let your personality shine. Allow your audience in to your life a bit. Show them who you really are
- If you are funny by nature, add some humour to your work, but don’t force it
- Be creative with your content, and do some “outside-of-the-box” things that your audience will start to expect
- Be you – it is what you know best
- Be humble, grateful, helpful, accommodating and go-to resource in your niche
Do you want to take your “Edge” to another level? NEVER EVER stop learning!
Check out these 5-Star resources that help me move my business forward every day:
Social Media
- “Jab Jab Jab Right Hook” by Gary Vaynerchuk http://bit.ly/18kORAY
Ebooks
- “Ebooks The Smart Way” by Pat Flynn http://bit.ly/1fsJzlx
Writing
- “Copy Blogger” by Brian Clark http://bit.ly/1nQnSSC
Podcasting
- “Podcast Answer Man” by Cliff Ravenscraft http://bit.ly/1aqesJQ
Awesomeness (Personal Branding)
- “Nametag Scott” by Scott Ginsberg http://bit.ly/1fZvhtj
- If you feel stuck and need a bit of a push, let me know – I am here to help!
- If you have overcome obstacles lately and now feel better about things, let us know the good news!
Would love if you commented and shared your stories (or you can always email me at TimMushey@gmail.com)
About Tim Mushey
Dynamic and energized sales rep, mentor and leader since 1999. This blog will be about sales, social networking, personal branding, leadership, music and having some laughs! Don’t be surprised if I mix it up on occasion, and talk about something totally different! I thrive on being part of successful, forward thinking teams. I am ready to go from the moment my feet hit the floor each morning, with the expectation that new adventures will be coming my way. It is rare that there isn't a smile on my face, as I take it all in, and have some fun along the way!Posted on February 5, 2014, in Personal Branding, Success and tagged Authenticity, Blogging, Competitive Advantage, Internet Marketing, Originality, Podcast, Social Media, Writing. Bookmark the permalink. 4 Comments.
Hey Tim, I agree with everything you say above. In fact our experience and our personal “Story” are 100% unique and we are the sum total of these experiences. They make us who we are and contribute to our personal brand! Don’t fight it, Embrace it!
Awesome comments thanks Troy! You really hit the nail on the head. “Don’t fight it, embrace it”. AWESOME stuff! Thanks so much.. Hope to see you here again soon 🙂
Great Blog Tim!
Thanks for the resources to help us all improve!
Thanks for stopping by Paul! I appreciate the comment. Glad you liked it.