Recently, as I was looking for inspiring quotes on leadership, I found this gem and it resonated with me.

“The task of leadership is not to put greatness into people, but to elicit it, for the greatness is there already.” ~ John Buchan

On Pushing or Pulling

I had been focusing my efforts on a marketing challenge and was reading a great article that appeared in the Harvard Business Review titled Three Steps to Generating Social Gravity, by Mark Bonchek.

The article describes the push and pull concept of today’s savvy consumers and also touches on the concept that leaders these days need to take a note and apply some pullvs. push in their style.

It’s true… people don’t like to be pushed.

I certainly do not — whether it’s in a long line at the airport queuing up or in a boardroom — I find it’s…